Mobility Hub Cover Image

MOBILITY HUB

BRAND IDENTITY


LOGO


Mobility Hub is a project by the Minneapolis Parks and Rec board that aims to create unique transportation hubs around hotspots like large bus stops and light rails, providing transit options nearby like bikes, scooters, and EV rentals. The rebrand helps them look professional, modern, and approachable.

Mobility Hub Logo Blue Bkgnd

The logo embodies Mobility Hub’s motto of interconnectedness, while also being sleek, modern, and approachable.

mobility hub banner 1
Bus Stop Collateral
Style Guide Page 1 Style Guide Page 2 Style Guide Page 3 Style Guide Page 4 Style Guide Page 5 Style Guide Page 6 Style Guide Page 7 Style Guide Page 8 Style Guide Page 9 Style Guide Page 10
Style Guide Page 1 Style Guide Page 2 Style Guide Page 3 Style Guide Page 4 Style Guide Page 5 Style Guide Page 6 Style Guide Page 7 Style Guide Page 8 Style Guide Page 9 Style Guide Page 10
Van Wrapping Collateral
Magazine Collateral
Arrow Collateral 1
Arrow Collateral 2

PROCESS WORK

Sketch 1 Sketch 2 Sketch 3 Sketch 4 Sketch 5 Sketch 6 Rough 1 Rough 2
Sketch 1 Sketch 2 Sketch 3 Sketch 4 Sketch 5 Sketch 6 Rough 1 Rough 2

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